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Masterson Method® Certified Practitioner Canine Code of Conduct & Trademark Use Agreement

How to Sign This Document

Please carefully read the below Code of Conduct and Trademark Use Agreement for MMCP Canine,.

To sign, follow these steps:

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Select "Agree & Sign” (green button in the bottom)

You will receive an email copy of your signed document as a reference.

If you have any questions, please contact the office at 641-472-1312 or email .

MMCP Canine Code of Conduct

It is our goal to bring the Masterson Method® to canines and humans in a safe, effective and professional manner, for both canine well-being and human understanding.

High standards of ethics and professionalism are essential for the responsible implementation of activities and services provided by the Masterson Method Certified Practitioner Canine. This Code of Conduct serves as a guide for promoting and maintaining the high quality of ethical practice, behavior and professional integrity expected of the Masterson Method Certified Practitioner Canine. It is based on fundamental values of respect for and well-being of the human and canine client, and integrity in the field of professional canine care as a whole.

The Masterson Method is intended to improve performance, comfort, behavior, and well-being in the healthy dog. It is not intended as a replacement or alternative to veterinary care.

Conduct and decisions made by the Masterson Method Certified Practitioner Canine should be consistent with The Masterson Method Code of Conduct.

All Masterson Method Certified Practitioner Canines and candidates seeking certification as a Masterson Method Certified Practitioner Canine agree to abide by the following MMCP Canine Code of Conduct.

, the Masterson Method Certified Practitioner Canine will:

respect the value and dignity of all canine and human clients
protect the safety and welfare of the canine and work only in the best interest of the canine
facilitate sessions in a professional and respectful manner
respect the privacy and confidentiality of the client, and of all information related to the client and the canine
be truthful in the representation of her/his professional qualifications, education, and affiliations
practice within her/his scope of practice and refer clients to appropriate canine professionals
abide by the appropriate rules and regulatory requirements established in her/his country of practice
regularly self-evaluate her/his own professional strengths and limitations
commit to continuing her/his education in canine care, and to maintaining and expanding skills in The Masterson Method
abide by Jim's Masterson Method Demo Guidelines available to all MMCP Canines from the equine Fieldwork website
assist the client in understanding The Masterson Method Principles and Techniques, and share only Techniques deemed appropriate to be used by the client in the best interest of the canine
represent to the client as Masterson Method only the techniques and principles that have been developed and are used by The Masterson Method (when representing other, non-Masterson Method principles or techniques, clearly state that they are not Masterson Method)
be truthful in advertising and marketing
promote and represent the Masterson Method in a professional manner
respect and support fellow MMCP Canines in the growth of their practices and of The Masterson Method organization as a whole
not provide organized Masterson Method training without specific Masterson Method Instructor training
abide by the terms of the Masterson Method Certified Practitioner Canine Trademark Use Agreement
treat associates and other canine professionals and their views and opinions with courtesy, professionalism and respect.

Your signature at the bottom of this document indicates that you have read, understand, and agree to abide by this Masterson Method Certified Practitioner Canine Code of Conduct.

MMCP Trademark Use Agreement

This is an agreement between as an individual Masterson Method Certified Practitioner Canine (MMCP Canine) and The Masterson Method (TMM) on the use of The Masterson Method trademark.

For the purposes of this agreement, the term “trademark” means The Masterson Method registered name and logo.

The purpose of this agreement is to:

support the marketing efforts of MMCP Canines who have completed The Masterson Method® certification course of training,
protect the business of the individual MMCP Canine from unauthorized use of The Masterson Method brand by non-certified practitioners or therapists,
protect the integrity of The Masterson Method brand.

Use of The Masterson Method trademark in general for the purposes of conducting business or advertisement of services; in print; social media; website; or other online or digital form is protected and prohibited without permission in writing from TMM.

With this agreement, TMM grants the Masterson Method Certified Practitioner Canine the right to use The Masterson Method trademark for purposes of promoting and marketing the MMCP Canine’s individual business as an MMCP Canine.

In order to clarify the distinction between,

use of The Masterson Method trademark in representing the business of the MMCP Canine, and
use of The Masterson Method trademark in representing The Masterson Method organization as a whole,

the following rules have been developed.

The MMCP Canine agrees to abide by the following rules and guidelines for use of The Masterson Method trademark:

Any logo created by the MMCP Canine for their bodywork business will not resemble the official Masterson Method logo in order to distinguish it from The Masterson Method organization.
Any website or email created by the MMCP Canine with the words “Masterson Method” in the domain name will include something in the domain name that distinguishes it as an MMCP Canine website, and not a Masterson Method organization website or email.

For example, if the term “Masterson Method” is included in a domain name it will include the words “Certified Practitioner Canine”.

Any social media platform created by the MMCP Canine with the words “Masterson Method” in the title name will not begin with the words “Masterson Method”, and will include something in the title name that distinguishes it from a Masterson Method organization site.

For example, if a Facebook page contains the words “Masterson Method” in the title name, the title must begin with the Practitioner’s name, and the words “Masterson Method” must be followed by the words “Certified Practitioner Canine”.

An MMCP Canine who wishes to create a Masterson Method organization website, Facebook or other social media page in a country where no Masterson Method organization website or social media site exists must have express written permission and approval of the content of the site from TMM.

TMM reserves the right to terminate this Agreement and the permissions granted if it determines that there is improper use of The Masterson Method trademark. TMM reserves the right to update this Agreement and the permissions granted, and will notify MMCP Canines of updates via email. For the current version, please visit https://mastersonmethod.com/mmcp-canine-signature/.

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Signed by Jim Masterson
Signed On: 12/18/2025

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11/17/2025 3:08 PM CST

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